For Goodness Cakes
The woodcut engraved rolling pin incorporates a retro-modern feel. In addition, it is related to a homemade and organic background paired with a script, hand rendered typeface. This portrays the uniqueness and importance of bringing back the original roots. As for the color palette, an earthy brown, warm and welcoming pink, and a deep slate grey accompany the needs for overall branding, packaging and signage.
