GAF SUMMIT
The GAF SUMMIT, an offsite gathering organized by GAF for the Marketing Department. This event spanned over the duration of two nights and three days, requiring meticulous attention to every detail in order to establish its distinctive ambiance. To achieve this, a comprehensive exploration was conducted, generating three distinct directions that encapsulated the essence of the future. These options were then presented to the Vice President for consideration. Once a direction was chosen, the result in the development of a logo, agenda, signs, flood clings, and other various collateral pieces were created.